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Peter Zandan : ウィキペディア英語版
Peter Zandan


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Peter A. Zandan (born 1953) is an American entrepreneur in the field of market research and data science, and has founded and led a number of corporations. Zandan is currently global vice chairman at Hill+Knowlton Strategies, where he leads the company’s worldwide research operations. He was founder of IntelliQuest Information Inc., an Austin-based global research firm, and served as CEO from 1984 to 1998. Through IntelliQuest, Zandan pioneered the use of electronic surveys and the Internet in the field of market research. In 1999, Zandan founded and served as CEO of Zilliant, a pricing optimization company.
Beyond his entrepreneurial ventures, Zandan has played an active role in the Austin, Texas community. In 2014, he developed and sponsored the Zandan Poll, an annual survey among Austin residents that covers a variety of topics including the economy, affordability, growth, education, policy issues and the overall cultural identity of Austin. Zandan also currently serves on the board of KLRU, a public television station in Austin, Texas, and as a Member of the Advisory Council of Red McCombs School of Business at UT Austin. Having moved to Austin in the 1970s, Zandan earned his MBA and Ph.D. in evaluation research at the University of Texas at Austin and has been involved with the university throughout his career. Zandan is currently a member of the President’s Circle of the National Academy of Science.
==Early life and education==

Born in Longmeadow, Massachusetts, Zandan received a bachelor’s degree in history from the University of Massachusetts in 1975. In the latter half of the 1970’s, Zandan moved to Mexico to pursue international studies.〔(【引用サイトリンク】 publisher= Texas Software News )〕 After several years abroad, he returned to the United States and earned an MBA and Ph.D. in Evaluation Research in 1983 from the University of Texas.

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